As it gets closer to easing out of lockdown, the audiovisual industry is beginning to move beyond crisis management. Now what? We know there will be changes to the industry in the short and medium terms. But what about long term? How is the industry reacting to ― and anticipating ― these changes? What are the big questions that...
Business Practices
Discoverability by Design: Rethinking How Video Games Get Noticed
Jason Della Rocca -
Designing a truly great video game is hard. Getting potential players to notice it is even harder. The proliferation of broadband, digital storefronts, all-you-can-eat subscription buffets, and free-to-play business models all but ensure that consumers are flooded with an endless stream of content choices.
Even if most of the content is crap, how do you swim past the clutter of...
In this age of on-demand content, and at a time when media consumption is increasing rapidly, how can we make sure that Canadian audiovisual productions find their way onto screens ― here at home and around the world? In this episode of Futur et médias, Canada Media Fund Director of Industry and Market Trends Catherine Mathys drills down on...
As if the ‘En direct de l’univers’ Mother Day Special wasn’t enough of a titanic challenge in the midst of a pandemic, Montreal-based Pamplemousse Média has also been going all out for the past few weeks on its ‘Bal Mammouth.’ The production company, headed by France Beaudoin, is sparing no effort in getting the televised graduation ball on air...
Business Practices
Digital Access and Preservation: The Road to Licensing Hell Is Paved with Good Intentions
Vincent Caron -
For many, the COVID-19 lockdown period seemed a perfect opportunity to revisit the iconic audiovisual works of their teenage years. If that is your case, you undoubtedly found out that getting your hands on that special TV series, movie, or video game meant spending big bucks on the few rare second-hand copies auctioned off online ― or even worse,...
Audio
Futur et Médias Podcast – Under COVID-19 Restrictions, Pre-Production and Tech Come under the Spotlight
Maxime Ruel -
On our French-language podcast’s inaugural episode, CMF Director of Industry and Market Trends Catherine Mathys speaks with Marc Côté, the founder and president of Montreal-based visual production services firm REAL by FAKE. Côté and his company have developed an expertise in technical pre-production, which helps productions shoot with limited crews and reduce their costs, among other advantages. Extensive pre-production...
As it gets closer to easing out of lockdown, the audiovisual industry is beginning to move beyond crisis management. Now what? We know there will be changes to the industry in the short and medium terms. But what about long term? How is the industry reacting to ― and anticipating ― these changes? What are the big questions that...
The global climate of mediamaking is shifting, to say the least. As such, producers are recalibrating ― where they usually leverage connectivity on an international scale, the reach of their business is stunted. In a time of uncertainty, we take stock of how producers capitalize Canadian work, and the international partners that represent this work globally.
Bracing “the cavalry”
Producers possess...
“I have an idea!” many creators often exclaim. Great ― but how do you go about developing a story or concept into a ready-to-upload series? At the Avantage numérique forum in Rouyn-Noranda last March, Urbania producer Annie Bourdeau ran through the steps of a web series’ production. One piece of advice: be ready! “Such a production involves hundreds of...
Are you starting to think about the next story you want to bring to life? Do you plan to self-finance, or will you be exploring funding opportunities from the private sector? There is a group of content partners with a virtually untapped fountain of engaging new stories to uncover ― and the funds to bring them to life. Their...
By Irene S. Berkowitz and Hanako Smith
Amid the pandemic, we rely on our screens more than ever. Globally, average daily views of #withme videos on YouTube surged by 600 percent, and uploads with “at home” in the title increased more than 590 percent since March 15. This article will review groundbreaking research on YouTube in Canada conducted before...
With the current coronavirus pandemic driving Canadians indoors and into self-isolation, media consumption has predictably increased across the board. Yet while idle citizens are turning to linear platforms for news consumption, children’s entertainment, and tentpole U.S. and Canadian series finales, it’s over-the-top (OTT) services that are breaking through in Canadian households.
In its first-quarter earnings report released on April 21,...
Canada has adopted economic measures to deal with the COVID-19 pandemic that are compelling the media industry to rethink its business models and processes. Podcasting is no exception. However, the sector is getting by. So, when you factor in the lockdown, working from home, and changes in listening habits, what will the impact of COVID-19 be on podcasting?
Creativity first...
While the internet has seriously undermined content monetization, blockchain technology is now providing a glimmer of hope for copyrighted material. This longed-for light at the end of the tunnel is not so much about monetizing the content itself, but about monetizing user attention right from the start. And the Brave browser holds the key.
New, innovative business models that could...
As media makers explore new routes for production including collaborative, digital formats, their work becomes increasingly concerned with questions of communal value: To what exactly is this project contributing? Whom does it serve? How does it impact beyond the delivery of a product?
The hybrid field study ‘Collective Wisdom’ dives deep into these questions. It focuses on the collaborative practice...




























